1. Always be professional. Be there when you said you would be there, make sure your appearance and hygiene are impeccable. Make sure the client is the focus of your attention the whole time you are with them. Always give 100% !!

2. Make sure that everyone knows that you do a great job…

3. When you start with a new client….always get as many baseline “before” measurements as possible. Take circumference measurements, weight, skinfold measurements, and PHOTOS!

4. Then, track and record your client’s progress as they make their journey towards achieving their goals. Make regular re-appraisals, take progress measurements and continue to take lots of photos.

Networking is the most valuable resource you have at your disposal as a business owner and a fitness professional.

By managing your network effectively and getting into a habit of network cultivation, your network should work for you and serve as your primary lead source, connecting you to a stream of new clients.

Let’s start by establishing a network that you can use to help grow your business and move forward with.

To begin, make a list of everyone you know… this is known as a NETWORK DUMP.


24 hours a day – 168 hours a week.

You have the same time available to you as everyone else.

Are you using it wisely?

Or do you feel that everyone else manages to achieve a lot more than you?

Good time management means knowing what is important to you and getting it done no matter what. That’s why we’ve discussed goals already, because goals help you to decide where you want to go and what you want to achieve.

Having goals keeps things simple and enables you to be single minded in your daily decisions and activities. They help you to determine which tasks need to be given priority.

We have always known that inactivity is detrimental to overall health, but I have recently been reading more and more published research that spells out just HOW much a sedentary lifestyle impacts human health.

As work practises continue to push employees into an ever-more sedentary lifestyle, regardless of specific business, from a driver’s vehicle seat, an office chair, or a couch at home, this culture that promotes a lack of movement is taking a major toll on the population’s health.


People are spending greater periods of time sat down in one place and researchers say its wreaking havoc on our bodies, so much so, that this worrying summation has been coined:

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